Term Papers - More than 60,000 examples to help you write your term paper! ANY of the following documents can be e-mailed to you TODAY! 

MAKE YOUR SELECTION BELOW:

A New Product
[ send me this paper ]
This 20 page paper considers the development and strategy formation for the launch of a new product. The example use is an electronic book, but may be any consumer product. The writer examines issues such as identifying the market, mission statements, market segments, financial targets and budgets, copyright and patent protection, perceptual mapping, conjoint analysis and market testing. The bibliography cites 10 sources.
Filename: TEnewpro.rtf
Paper Title: A New Product

A NEW YOUTH -- MARKETING PLAN
[ send me this paper ]
This 8-page paper discusses some marketing concepts for a fictitious cosmetic company called A New You. Questions asked include the criteria needed to identify segments, who would buy the product, and distribution channels. Bibliography lists 3 sources.
Filename: MTnewyou.rtf
Paper Title: A NEW YOUTH -- MARKETING PLAN

A Positive Slope on the Demand Curve – A Marketing Assessment
[ send me this paper ]
A 5 page paper that critically assesses the argument that for some goods, the economics demand curve may exhibit a positive slope. Presented is an example using the current cola war between Coca Cola and Pepsi Cola and a shift in demand curve slope that could possibly occur were the equilibrium of this market disturbed. Also briefly discussed is the origin of this marketing assessment standard as introduced in Alfred Marshall's 1890 publication of Principles of Economics. Bibliography lists 3 sources.
Filename: LCcurve.doc
Paper Title: A Positive Slope on the Demand Curve – A Marketing Assessment

A Retail Case Study; Marks and Spencer
[ send me this paper ]
This 10 page paper considers the position of Marks and Spencer as a retailer looks at how the have differentiated and sought to gain cost advantages and the way they are competing with reference to Ansoff's matrix and Porters five forces model. The paper then considers how they should continue to compete in the future. The bibliography cites 10 sources.
Filename: TEmarksret.rtf
Paper Title: A Retail Case Study; Marks and Spencer

A Review of Jay Levinson’s “Guerrilla Marketing: Secrets for Making Big Profits from Your Small Business”
[ send me this paper ]
A 5 page review of the newest edition of this innovative marketing primer. This edition has been updated substantially to reflect technological innovations which make guerrilla marketing even more effective today than it was twenty years ago. Levinson’s book excels in instructing the reader how to best promote a product to capture the most return on the advertising dollar. No additional sources are listed.
Filename: PPgurMrk.rtf
Paper Title: A Review of Jay Levinson’s “Guerrilla Marketing: Secrets for Making Big Profits from Your Small Business”

A Review of Martha Barletta’s book Marketing to Women: How to Understand, Reach, and Increase Your Share of the World's Largest Market Segment
[ send me this paper ]
This 5 page paper is a comprehensive review of Martha Barletta’s book “Marketing to Women: How to Understand, Reach, and Increase Your Share of the World's Largest Market Segment”. The paper looks at the contents of the book, the main arguments and the value that it may add to the marketing environment. The bibliography cites 1 source.
Filename: TEwomenm.rtf
Paper Title: A Review of Martha Barletta’s book Marketing to Women: How to Understand, Reach, and Increase Your Share of the World's Largest Market Segment

A sample sales presentation
[ send me this paper ]
5 pages. This is a sample sales presentation for an anonymous company. Describes employee benefits as well as a plan applicable to any company in sales with a sample cost/budget analysis. Discussion includes how to build repeat customers and the successful management of a sales or marketing company. Bibliography lists 2 sources.
Filename: JGAsales.wps
Paper Title: A sample sales presentation

A STUDY IN CONSUMER SOAP
[ send me this paper ]
This 7-page paper focues on the marketing of consumer soap. Under discussion are aspects such as Maslow's needs hierarchy, target markets and demographic characteristics. Bibliography lists 5 sources.
Filename: MTsoapstud.rtf
Paper Title: A STUDY IN CONSUMER SOAP